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2024 Business Opportunity of AI | Generative AI Delivering New Business Value and Increasing ROI
Businesses are rapidly adopting generative AI to boost performance and growth — and the results speak for themselves. The eBook, "Generative AI Delivering New Business Value and Increasing ROI," provides IDC insights on how organizations are achieving measurable returns, driving innovation, and positioning themselves as AI leaders. Download the eBook to explore practical applications for your business, and contact Liquid Mercury Solutions for personalized guidance on your AI adoption strategy.
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How are organizations currently using Generative AI?
Over 92% of organizations are currently utilizing AI for marketing and public relations. Additionally, productivity and top-line growth are the main priorities for businesses adopting Generative AI, with a significant focus on enhancing employee efficiency and driving revenue.
What challenges are organizations facing in adopting Generative AI?
The top challenge for organizations worldwide is the lack of employees with the necessary skills and capabilities to effectively utilize AI technologies. Concerns about data security also hinder broader adoption of Generative AI.
What is the expected ROI from Generative AI investments?
Organizations are realizing an average return of 3.7 times for every dollar invested in Generative AI. This ROI is particularly high in sectors like financial services and media, indicating that Generative AI is generating greater returns compared to traditional AI solutions.
2024 Business Opportunity of AI | Generative AI Delivering New Business Value and Increasing ROI
published by Liquid Mercury Solutions
Liquid Mercury Solutions is the smaller, friendlier, planet - pioneering innovative solutions that chart a course to success in the turbulent Microsoft cloud. We're the nimble and responsive Microsoft Gold partner that you probably didn't know about during your last Microsoft 365, Azure, or Dynamics project - but wish you did. We're your trusted guide for all aspects of cloud security and technology. We work hard, are easy to work with, have fun, and we get $&!% done.
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